Online reputation management is a method of influencing the search results of a company or individual by utilizing search engine optimization techniques. Online reviews, news articles, blogs, and more can shape the way people view you or your organization. If you’re leaving these search results up to chance, then what people see might be less than ideal. Negative reviews and negative press can have a serious financial impact. Online reputation management allows you to take control of your online presence and own the narrative around your brand.
Take back control of what people are saying about you or your business with online reputation management. You don’t have to live with your brand being misrepresented online. Using several effective strategies, we can help you control the narrative and own your story.
Online reviews and press can increase your organic rankings. Reviews show Google and other search engines that your entity is relevant and active while press allows your business to gain important backlinks to improve your search engine rankings.
Branding is crucial for companies. Making sure your branding and image is professional is a way to resonate with customers. It takes anywhere from five to seven impressions for a brand to stick with a consumer. You want to make sure all those impressions and professional and positive.
Controlling your reputation is a way to build trust amongst consumers. People that trust your brand are more likely to keep coming back and using your services or purchasing your products.